Cookie Policy
Information on the use of cookies pursuant to the ePrivacy Directive and GDPR
Last updated: March 14, 2026
This Cookie Policy describes the types of cookies and similar technologies used by dresium.com and related applications. This document supplements our Privacy Policy and provides detailed information on how we manage cookies in compliance with Regulation (EU) 2016/679 (GDPR) and Directive 2009/136/EC (ePrivacy).
1 What Are Cookies
Cookies are small text files that are stored on the user's device (computer, tablet, smartphone) when visiting a website. Cookies allow the site to recognize the user's device and remember information about the visit, such as language preferences or login data.
In addition to cookies, we use similar technologies such as:
- Local Storage: persistent data storage in the browser
- Session Storage: temporary data storage for the duration of the session
- Tracking pixels: transparent images used to monitor page views
2 Types of Cookies
Cookies can be classified according to different criteria:
2.1 By origin
- First-party cookies: set directly by dresium.com
- Third-party cookies: set by external domains (e.g., Google, Meta)
2.2 By duration
- Session cookies: deleted when the browser is closed
- Persistent cookies: remain on the device for a defined period
2.3 By purpose
- Necessary — Essential for site functionality (no consent required)
- Analytics — Collect anonymous usage statistics (consent required)
- Marketing — Used for personalized advertising (consent required)
- Functional — Enhance user experience (consent required)
3 Technical/Necessary Cookies
These cookies are essential for the proper functioning of the site and cannot be disabled. They are set in response to user actions such as logging in, filling out forms, or setting privacy preferences.
No consent required: Technical cookies do not require user consent under Art. 5(3) of the ePrivacy Directive, as they are strictly necessary for service delivery.
3.1 WordPress Cookies
| Cookie | Duration | Description |
|---|---|---|
wordpress_logged_in_* |
Session | Indicates that the user is logged in and stores identity for the authenticated area |
wordpress_sec_* |
Session | Stores authentication details securely (HTTPS only) |
wp-settings-* |
1 year | Customizes the WordPress admin interface |
wp-settings-time-* |
1 year | Timestamp for WordPress settings |
wpEmojiSettingsSupports |
Session | Checks if the browser properly supports emojis |
3.2 Elementor Cookies
| Cookie | Duration | Description |
|---|---|---|
elementor |
Persistent | Used by the Elementor page builder to store user actions in the editor |
3.3 Dresium Cookies
| Cookie | Duration | Description |
|---|---|---|
drs_cookie_consent |
365 days | Stores the user's cookie consent preferences (categories accepted/rejected) |
dresium_locale |
Persistent | Stores the user's language preference (it_IT or en_US) |
dresium-openid-connect-generic-redirect |
Session | Stores the redirect URL after Keycloak authentication |
dresium-openid-connect-generic-refresh |
Session | Refresh token to maintain OIDC authentication session |
4 Analytics Cookies
We use analytics cookies to collect aggregate and anonymous information about how visitors use our site. This data helps us improve the structure and content of the site.
Consent required: Analytics cookies are only activated after obtaining explicit user consent through the cookie banner.
4.1 Google Analytics 4
We use Google Analytics 4 (GA4) to analyze site traffic. Data is anonymized and not used to identify individual users.
| Cookie | Duration | Description |
|---|---|---|
_ga |
2 years | Registers a unique ID to generate statistics about how the user uses the site |
_ga_* |
2 years | Used by Google Analytics to maintain session state |
_gid |
24 hours | Registers a unique ID to generate daily visit statistics |
_gat |
1 minute | Used to throttle the request rate to Google Analytics |
Provider: Google LLC
Privacy Policy: policies.google.com/privacy
Opt-out: Google Analytics Opt-out Browser Add-on
5 Marketing Cookies
These cookies are used to track visitors across websites and display relevant and engaging advertisements to individual users.
Consent required: Marketing cookies are only activated after obtaining explicit user consent through the cookie banner.
5.1 Meta Pixel (Facebook)
The Meta Pixel allows us to measure the effectiveness of advertising campaigns on Facebook and Instagram and show personalized ads to users.
| Cookie | Duration | Description |
|---|---|---|
_fbp |
90 days | Used by Meta to identify browsers for advertising and site analytics |
_fbc |
90 days | Stores the last click on a Facebook ad (click ID) |
fr |
90 days | Third-party cookie set by facebook.com for advertising |
Provider: Meta Platforms, Inc.
Privacy Policy: facebook.com/privacy/policy
Opt-out: Facebook Ad Preferences
5.2 Omnisend
Omnisend is used for email marketing and tracking user interactions with our communications.
| Cookie | Duration | Description |
|---|---|---|
omnisendContactID |
1 year | Identifies the user for personalized marketing communications |
omnisendSessionID |
Session | Tracks the current session for email analytics |
Provider: Omnisend UAB
Privacy Policy: omnisend.com/privacy
Opt-out: "Unsubscribe" link in every email
6 Local Storage and Session Storage
In addition to cookies, we use browser storage technologies to store data locally:
| Key | Type | Description |
|---|---|---|
dresium_locale |
localStorage | Stores the user's language preference (Italian/English) |
dresium_style_preferences |
localStorage | Stores style preferences for Virtual Try-On (e.g., brightness, contrast) |
dresium_demo_pending |
sessionStorage | Temporary flag to reopen the demo after login |
This data is stored locally in the user's browser and is not transmitted to our servers. It can be deleted by clearing site data in browser settings.
7 How to Manage Cookies
Users can manage their cookie preferences in several ways:
7.1 Dresium Cookie Banner
On first access to the site, a banner is displayed allowing you to accept or reject different cookie categories. Preferences can be changed at any time by clicking the "Manage Cookies" link in the site footer.
7.2 Browser Settings
You can also manage cookies through your browser settings:
- Google Chrome: Settings → Privacy and security → Cookies and other site data
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies
Warning: Disabling technical/necessary cookies may prevent some site features from working properly (e.g., login to secure area, preference storage).
8 Third-Party Opt-out
You can disable third-party cookies directly with the respective providers:
| Service | Opt-out Link |
|---|---|
| Google Analytics | Google Analytics Opt-out Browser Add-on |
| Google (general) | Google Ads Settings |
| Meta/Facebook | Facebook Ad Preferences |
| Your Online Choices (Europe) | youronlinechoices.eu |
| Network Advertising Initiative | NAI Opt-out Tool |
9 Updates to This Cookie Policy
This Cookie Policy may be updated periodically to reflect changes in the cookies used or applicable regulations. The date of the last update is indicated at the top of this page.
In case of substantial changes, we will notify users through a visible notice on the site or through the cookie banner.
10 Contact Us
For any questions regarding this Cookie Policy or the use of cookies:
SOLIDA Digital Advertising SRL
Via M. Stabile 160 — 90139 Palermo (PA), Italy
VAT: IT06962150824
Email: privacy@dresium.com
Certified Email (PEC): solidadigitaladvertisingsrl@pec.it
For complete information on personal data processing, please see our Privacy Policy.
Cookie Policy drafted in compliance with Regulation (EU) 2016/679 (GDPR) and Directive 2009/136/EC (ePrivacy)
© 2026 Dresium — SOLIDA Digital Advertising SRL — All rights reserved